ALR Industries was born in 2001 from the body of an athlete and the mind of a scientist. Mediocrity was something that ALR’s founder Author L. Rea refused to allow himself and those around him believe in. His combined experience of more than three decades in the worlds of bodybuilding, and biological research & development lead to some of the most inventive and effective supplements for bodybuilding, health, and fitness ever created. Author may be gone, but ALR lives on with his singular thought of progress in its future. ALR provides some of the most unique and innovative products the fitness and supplement industry will ever see. Hardcore has met its match. Since the inception of this science forward product line, ALR has set the bar for innovation time and time again. With low calorie, high protein and vegetarian friendly products like HumaPro to some of the strongest weight loss products ever sold, ALR is your first choice for hardcore nutritional supplements.